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New Survey Presented at the European Academy of Dermatology Venereology Congress Finds ‘Healthy’ Suntan Myths Persist Despite Skin Cancer Warnings

Myths included believing sun protection was not needed in cloudy weather and that sunscreen isn’t needed if consumers already have a tan.

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By: Lianna Albrizio

Associate Editor

A new major survey presented at the European Academy of Dermatology Venereology Congress finds that so-called “healthy” suntan myths persist despite skin cancer warnings.    Eight in 10 Europeans believe tans are attractive with almost as many (73%) saying tans are healthy, according to the study presented this week at the 31st European Academy of Dermatology and Venereology Congress.   The results come despite decades of awareness campaigns linking too much sun exposure to skin ...

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